Whether it’s a company rewards night, a team building event or a charity fundraiser, planning any successful corporate event takes time and a lot of effort.
That said; when the planning is broken down into actionable steps, it’s really not that big of a task and the benefits of holding a corporate event are more than worth the effort that’s required to organise a great event that everyone will enjoy.
If you’re currently planning a corporate event, the following are 5 tips that will help you make it a resounding success:
Know Your Audience
Who’ll be attending your event? Will it be your employees or partners? Do you plan on inviting clients? Will there be children in attendance? Will it be a formal event or do you prefer to create a more informal vibe?
Answer these questions and you’ll be more than prepared when it comes to making important decisions such as choosing a venue, entertainment and budget.
Have Clear Goals in Mind
Are you holding the event with the intention of improving client relationships? Perhaps you want to bring your employees closer together and give them the opportunity to mingle outside of the office environment? Maybe you’re launching a new product and you want to hold an event to celebrate its release?
Ask yourself these questions, as it’s essential to establish the goal of your event and what kind of outcome you’d like to achieve.
Choose a Suitable Venue
Once you know how many guests will be in attendance, the next step is to find a suitable venue to hold your event. Suitable options will include conference rooms, function halls and corporate marquee hire.
What you choose will depend on a number of different factors including the number of people in attendance and the kind of atmosphere you want to create.
Food & Drinks
Depending on your budget and the theme of your event, you might want to completely avoid having a formal sit-down meal. Instead, you might want to offer your guests a buffet of snacks and sweet treats with complimentary hot and cold drinks too.
Your catering options will be limited depending on what venue you choose so holding your event in a marquee might be the best option if you want total flexibility when it comes to catering options.
Know your Budget
It’s easy to go over budget when planning a corporate event so you need to know your budget, accept your budget and, most importantly, stick to it. Don’t overspend in one area as you’ll be left skimping in another area and that’s not a situation that you want to put yourself in.
We hope that you’ve found some great tips for planning your next corporate event and remember; all you have to do is split up the organising into actionable steps and your event will be a resounding success for all the right reasons.